{"product_id":"so-red-color-enhancing-shampoo","title":"So Red Color Enhancing Shampoo","description":"\u003cp\u003eThe So Red Color Enhancing Shampoo is the first step in the So Red system. It gently cleanses while depositing a subtle warm undertone that primes the coat for the \u003cstrong\u003eSo Red Color Depositing Mask\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eOn its own, the shampoo provides a gentle, subtle enhancement — but it's specifically formulated as the foundation for the mask. \u003cstrong\u003eFor visible color-depositing results, get the \u003ca href=\"https:\/\/www.soposh.us\/products\/so-red-color-depositing-kit\"\u003eSo Red Color Depositing Kit.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLike every product in the system, there are no bleaching agents and no harsh chemicals — just natural pigments and hydrating ingredients that leave the coat clean, soft, and ready to absorb color.\u003c\/p\u003e","brand":"SO POSH","offers":[{"title":"8.45 oz","offer_id":53590712713581,"sku":"4742022990063","price":30.0,"currency_code":"USD","in_stock":true},{"title":"33.8 oz","offer_id":53590712746349,"sku":"4742022990087","price":75.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/3922\/5709\/files\/so-red-color-enhancing-shampoo-so-posh-1.jpg?v=1784797862","url":"https:\/\/soposh.us\/products\/so-red-color-enhancing-shampoo","provider":"So Posh","version":"1.0","type":"link"}